My great grandmother would be flabbergasted if she could see what I had for dinner last night. She was born in Maine, ate cod fish cakes, baked beans, meat, and potatoes. Mexican food was as foreign to her as salt cod is to me.
Moreover my great great grandmother might actually have appreciated the convenience of dinner in 45 minutes although unfamiliar ingredient like tortillas and black beans might take her some time to get used to.
This dinner is clearly an industrial formulation. How do I know? Because this dinner is my fall back when life conspires and I don’t have time to shop or cook. I’ve taken the short cut enough times to know the product will taste exactly the same every single time.
Checking the label, you’ll find there are 65 words, 20 ingredients, and the word organic is used 16 times. One could quibble about expeller expressed canola oil because it’s still an RBD (Refined, Blanched, Deodorized) seed oil. Or prefer flour to the more refined tapioca starch. But as an example of a well written clean label, I think it’s an exemplary example with no dirty little secrets that I can find. So I’ll say, in all due respect to Michael Pollan, 20 ingredients instead of 5 works okay for me.
Nutrients are balanced with moderate levels of sodium and respectable amounts of fiber and protein. So again, in all due respect, it’s possible at least in my opinion to use the tools of modern food technology to make a product with some whole food (black beans, corn kernels, tortilla) and balanced nutrition. Will everyone agree that home made enchiladas taste better? I don’t know. I am pretty sure, however, that many folks would be unwilling to spend time & trouble to make this Mexican standby at home.